The Business of Ghostwriting

When people think of becoming a writer, they often think about Steven King or J.K. Rowling, but there’s another type of writing that can be a business for you and make you money. It’s the business of ghostwriting.

In this episode, Navy veteran and professional ghostwriter, Steven Leapley shares how he broke into ghostwriting, how he gets clients and how you can get started in the business.

Steven, an executive ghostwriter from Southern California, specializes in creating impactful books and articles for executives, entrepreneurs, elite military personnel, and emergency medical professionals. With a rich background spanning various careers, including a Navy Corpsman, a professional musician, a full-time RV living minimalist, and now an aspiring farmer, he empowers clients to craft influential content.


The Business of Ghostwriting: What’s in This Episode?

  • Some insider baseball of getting started in ghostwriting even with no experience
  • How a mindset shift allowed this writer to let go of his ego and get paid for books he doesn’t publically take credit for
  • Reasons why new ghostwriters should worry less about building a website and focus more on one key thing instead
  • How to position your fees and avoid undervaluing your writing skills
  • Some practical tips and motivation for transitioning into the world of professional ghostwriting

Resources from the Business of Ghostwriting


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